Place-based Economic Development
Fifth Third's innovative approach to developing communities that is place-based and people-first.
Partnering in Our Communities
Fifth Third works with public, private and community partners to identify areas within our Consumer Bank footprint that have been historically disinvested or are economically disadvantaged. We then meet with residents to assemble and concentrate all our resources—intellectual, social and financial—to cause a positive ripple effect that leads to:
- Business corridor revitalization
- Small business growth
- Affordable housing
- Financial access and workforce development
- Healthy, safe spaces
Through our place-based model, Fifth Third invests significant capital and deploys a core solutions toolkit that includes investments and financing for housing, small business support and technical assistance, financial access and mobility programs, philanthropy for workforce development, and actions to address climate resiliency and energy affordability for residents.
Explore Our Impact
This innovative, collective-ecosystem approach is focused on identifying solutions to key challenges in partnership with the community. Currently, the program is implementing place-based strategies in 10 historically disinvested neighborhoods across the bank’s footprint. Learn more about each below.

Buckeye
Cleveland, Ohio

Russell
Louisville, Kentucky

Grove Park
Atlanta, Georgia

Near East Side
Columbus, Ohio

Arlington Woods
Indianapolis, Indiana

North Nashville
Nashville, Tennessee
Program Impact (as of June 30, 2025):
$270M+
in investments delivered (exceeding the initial goal of $180M).
$200M+
catalyzed in additional leveraged investments for a total of $471M Fifth Third driven investments.
2,106
homeowners assisted through purchase assistance, classes, repairs and other programs.
446
existing homes preserved.
988
small businesses supported through technical assistance and other programs. homeowners.
83
key positions filled to help community organizations build capacity.



