This is Racing a Fifth Third better®

Ahoy! This is Racing a Fifth Third better!

To kick off the 2020 NASCAR season, we set sail on a custom-built 55-foot branded boat—the S.S. Better—on Lake Lloyd, inside Daytona International Speedway. In addition to providing a visual focal point and cutting-edge branding, the S.S. Better played host to employees, customers, sweepstakes winners, and media throughout the week.

Rev Up Your Wallet!

Race into your nearest branch today to sign up for Motorsports Banking1 from Fifth Third Bank and receive your Daytona International Speedway® debit card featuring the No. 17 Fifth Third Ford. Plus get exclusive fan perks from our partners at Daytona International Speedway® and Roush Fenway Racing!

Motorsports Banking1

Racing Debit Card

  • Daytona International Speedway® branded debit card featuring the No. 17 Fifth Third Ford
  • Exclusive Pre-Sale Ticket Opportunities for select Daytona International Speedway® events2
  • 20% discount on the Daily Tours at Daytona International Speedway®. 10% Discount on VIP Tours.3
  • 17% Discount at RFRShop.com4
  • 17% Discount at the Roush Fenway Racing Retail Store and Museum in Concord, NC.5

Cheer the No. 17 Fifth Third Ford Mustang to Victory in 2020!

  • May 20, 2020: Darlington Raceway
  • May 24, 2020: Charlotte Motor Speedway
  • July 11, 2020: Kentucky Speedway
  • August 29, 2020: Daytona International Speedway
  • November 1, 2020: Martinsville Speedway

The Fifth Third No.17 car

As a primary sponsor of Chris Buescher’s No. 17 Fifth Third Ford, we help bring the racing spirit to fans throughout the year. We’re also the Official Bank of Daytona International Speedway®, DAYTONA 500® and the Coke® Zero Sugar 400.

Racing logos

You can now add a Daytona International Speedway® debit card featuring
the No. 17 Fifth Third Ford to any Fifth Third Checking Account.

Race in to your nearest Fifth Third branch or call 1-866-671-5353 to get yours today!