The Fifth Third lapel pin was created in 1983 as part of a suggestion box campaign. If an employee's suggestion was implemented, he/she was rewarded with a lapel pin. After the suggestion box campaign ended, the extra pins were distributed throughout the corporate office.
In 1989, Fifth Third introduced its Hall of Fame pin, commemorating longtime spokesman Johnny Bench's election to the Baseball Hall of Fame.
In 2001, the lapel pin went magnetic after employees shared concern about damaging their blouses and suits with the pushpin. In 2004, Fifth Third introduced a silver pin option in addition to the gold.
In October of 2007 the Fifth Third pin went pink to commemorate the national breast cancer awareness month and to raise money for the American Cancer Society's Making Strides Against Breast Cancer campaign.
In 2008, employees received commemorative anniversary pins to celebrate Fifth Third's 150th year in banking.