Pay-By-Bank and the Future of Connected Commerce: Key Takeaways from Fifth Third’s Webinar

REWATCH THE WEBINAR

Key takeaways:

• Pay-By-Bank and account-to-account payments are gaining traction as organizations look to address rising payment costs, fraud concerns and recurring payment disruptions.
• Open banking is expanding the possibilities of account connectivity, enabling more seamless and reliable payment experiences.
• Connected bank accounts can deliver value beyond the transaction, supporting engagement across the customer journey and the future of connected commerce.

Webinar presenters

Chris Drury

Vice President, Senior Treasury Management Product Manager, Fifth Third Bank

With 20 years of experience in banking and payments, Chris Drury specializes in payments product strategy, treasury management and emerging payment solutions. His perspective helps organizations understand how evolving payment technologies can address operational challenges while supporting efficiency, cost management and customer experience goals.

Kerrie Larpenter

Senior Director, Head of Enterprise Merchant Success and Channel Partnerships, Trustly

Kerrie Larpenter brings deep expertise in merchant relationships, account growth and payment innovation. She offers a strategic, forward-looking perspective on the evolving role of open banking and how connected accounts can deliver value beyond the transaction

Jason Seale

Manager, Channel Partners, Trustly

Jason Seale is a tenured fintech leader with over 15 years of experience in the financial services industry. His experience spans the intersection of open banking and payment innovation, helping organizations evaluate new approaches to account connectivity and Pay-By-Bank adoption.

Together, their perspectives provide a multifaceted view of how account connectivity is influencing the future of payments and commerce.

Looking beyond the transaction

For many organizations, the conversation around Pay-By-Bank begins with payment costs and checkout optimization. During Fifth Third’s recent webinar, industry experts from Fifth Third and Trustly explored a broader opportunity: how connected bank accounts can support stronger customer relationships, more seamless payment experiences and long-term engagement.

Why organizations are rethinking payment strategies

Organizations are increasingly evaluating whether traditional payment models are equipped to address today’s challenges, from rising costs and fraud concerns to recurring payment disruptions. Simultaneously, customers expect payment experiences that work seamlessly in the background.

These pressures are prompting organizations to take a closer look at account-to-account payment strategies and their potential to help reduce costs, minimize recurring payment disruptions, and create more reliable payment experiences.

The growing value of account connectivity

As adoption of open banking expands, organizations are beginning to recognize that a linked account can serve as more than a payment credential. Beyond facilitating payments, connected accounts may create opportunities for more personalized engagement and additional value across the customer journey.

Viewed through a broader lens, linked bank accounts are increasingly being recognized for their potential to deliver value beyond payment acceptance.

Watch the webinar replay to learn how payment leaders are approaching account connectivity, payment modernization and the future of connected commerce.