Welcome, Fifth Third Babies!

 

The Future Looks Sunny

Every parent wants their child to live a life filled with better opportunities. That’s why every year, we partner with multiple hospitals in various cities to give all babies born on May 3 (5/3) the gift of $1,053 toward a 529 college savings plan.

Since our program started in 2017, we’ve given away $647,595 in college funding.

2017

Cincinnati

$113,724

2018

Chicago

$98,982

2019

Columbus

$93,717

2021

Grand Rapids

$32,643

2022

Indianapolis

$81,081

2023

Louisville and Charlotte

$102,141

2024

Cleveland and Tampa

$125,307

Fifth Third Bank has proudly partnered with hospitals and families across the footprint to give these little ones a big head start.

 

Enter our sweepstakes to win $1,053 toward a 529 savings plan!

Here’s how to enter:

  1. Comment #53babies on one of the three Sweepstakes posts made by @ildahobert, @alexquist_, or @thecrazycreativeteacher on Instagram.
  2.  Follow @FifthThirdBank and the influencer whose post you commented on.

And don’t forget to tag a friend so they have a chance to win too!

The sweepstakes will run from 5/3 to 5/29, and we’ll pick 53 lucky winnersGet more details.

Meet Some of Our #53Babies

Follow along on social as we welcome the newest #53Babies to the world.

Love for #53Babies

"Such a blessing for our daughter! What a lucky little lady! Thanks, Fifth Third!"

"Many thanks for this wonderful initiative! We had a lot of fun with it."

– Northwest Community

"A fantastic way to celebrate life and giving! Just a great feel-good story."

You don’t have to be born on 5/3 to start saving for the future!

Learn about a 529 savings
account here.

Get Started

See how you can help others save for college with our partner, GiftofCollege.com.

Learn More