• Amy Williams 513.534.6791
Fifth Third Bank

News Release


Fifth Third Bancorp Lowers Prime Rate to 5.25%


Effective Wednesday, March 19, 2008 Fifth Third Bancorp will lower its prime rate to 5.25 percent from 6.00 percent.

Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. The Company has $111 billion in assets, operates 18 affiliates with 1,233 full-service Banking Centers, including 108 Bank Mart® locations open seven days a week inside select grocery stores and 2,218 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri and Georgia. Fifth Third operates five main businesses: Commercial Banking, Branch Banking, Consumer Lending, Investment Advisors and Fifth Third Processing Solutions. Fifth Third is among the largest money managers in the Midwest and, as of December 31, 2007, has $223 billion in assets under care, of which it managed $33 billion for individuals, corporations and not-for-profit organizations. Investor information and press releases can be viewed at www.53.com. Fifth Third’s common stock is traded on the NASDAQ® National Global Select Market under the symbol “FITB.” Member FDIC.