Diversity. At Fifth Third Bank, it's the people, the environment, the business impact and the business future.
Diverse perspectives from many cultures and vantages make us stronger. This diversity invites innovation that helps us keep our brand promise of meeting today's needs while working hard to deliver a better tomorrow for our customers, employees and shareholders. It just makes good business sense.
The demographics of our marketplace are changing - half of the U.S. population will be made up of ethnically diverse peoples by the middle of this century.
Recruiting, engaging and educating a diverse workforce, identifying new and emerging markets, and creating relationships that build capacity and make us better at creating financial solutions are the cornerstones of the Fifth Third Bank Diversity Blueprint. With this robust diversity plan, we will meet the needs of the changing marketplace, while achieving our business goals.